What stage is your social effort at?
STAGE
1
Considering
Social
Other companies are active in social media.
Where does it fit for your company?
STAGE
2
Research
& Mapping
Everybody says “begin with research”
Exactly what does that mean?
STAGE
3
Feasability &
Go/No Go Decision
Not just about Yes or No
Creating a strong commitment company-wide
STAGE
4
Building Social
Plan / Strategy
Building a goal oriented specific plan.
One that your CEO can summarize too.
STAGE
5
Building Key
Infrastructure
Foresight beyond ideas to...
Ensuring all the key pieces are in place
STAGE
6
Launching
Program
Not just getting off the ground.
But getting up to speed as fast as possible.
STAGE
7
Running &
Fine Tuning
Maintain efficiency and momentum.
Consistently aligning to the core plan.
STAGE
8
Measuring
Performance
You defined your company's social goals.
Now it's time to measure against them.